Podcast
Club Innovators Podcast
Discover the cutting-edge ideas driving the private club industry at Club Innovators. Join us as we explore the insights and perspectives of the leading innovators in this exciting field. Brought to you by Capstone Hospitality, this must-listen podcast series features insightful discussions with the visionaries shaping the future of the private club industry.
Now Playing
2024 Membership Trends
In this episode, Kyle Bradburn, Greg Rotzell, and Tyler Vander Meulen discuss the 2024 membership trends in the private club industry. They highlight the decrease in new organic leads and member referrals in 2023 and discuss the factors contributing to this decline. They emphasize the importance of adapting and attracting new members by focusing on the member experience, offering diverse outbound lead generation strategies, and providing incentives
We Secret Shopped your club!
In this episode, we discuss the importance of the sales process in membership sales. We analyze recent secret shop of private clubs and highlight the need for changes in the industry. The conversation also delves into the significance of initial interactions with prospects and the impact it has on the overall perception of the club. Tune in for valuable insights and a thought-provoking discussion on the future of membership sales.
Strategic Planning
In this podcast episode, Adam Murchison and Brian Friederichs delve into the topic of Strategic Planning for Private Clubs. They discuss various best practices and innovative ideas for effective planning, and also provide real-world examples to illustrate their points. Tune in to gain insights on how to plan strategically for your private club's success.
Navigating the shocking stats
In this podcast episode, we discuss various aspects of the membership sales process in the private club industry. Additionally, we highlight the challenges faced by clubs in responding to inquiries and emphasize the importance of prioritizing membership sales. Rick & Melissa also discuss the significance of personalization in the sales process, the importance of onboarding new members, and the value of lead generation and marketing campaigns.
Interested in being a guest?
Give us your information, what you do, and how you think you could bring value to General Managers or Owners on the Club Innovators Podcast.